Archive for January, 2013

How to maximize the traffic to your website- with Word press blogs

January 16th, 2013

In the world of information and technology, it is extremely crucial for the enterprise to build its own website to attract more customers and boost the potential growth. Word Press is open source software and it is the most powerful creating a great website or a blog.

Word Press hosting is an ideal option for the enterprise to create its own website at an affordable cost. Word Press is the most powerful blogging tools that provide a platform for millions of people to express their thoughts to the entire world; however, Word Press is also used as a content management system (CMS) to create attractive blogs, website or both. It allows us to create, manage, updates the web page on the web site and is the best option for web hosting service.

There are the following ways to maximize the traffic to our website with the help of Word press

Search engine optimization:

Word Press makes it easy for the search engines to optimize each post and page. Lots of  tools are  available that enable it to assign content to categories, assign tags to each post, create meta titles and descriptions and add keywords.  The enterprise need to fill the necessary setting for the blogs and the rest is taken care by Word Press. Search engine optimization plays a very crucial role for online business websites as well as blogs. Search engine optimization helps to get more traffic. It is a very effective marketing tool especially for online shops because it helps in maximizing the volume and quality of traffic to a website

Various plug-ins:

In a Word Press the users are allowed to access to various sites through plug -ins, now these are tools that help the enterprise to add new features to its site. These plug-ins, can improve the usability and functionality of word Press. A good Word Press various plug-in will help the organisation to get better hands at the most popular keywords.

Easy to use:

With the help of word Press the enterprise can easily add or change the page in the blog or website, it is as easy as making changes in the word document; we can add or change any content and then save it. Similarly   Adding images and videos is also very easy. Apart from easy to use, the enterprise can quickly and easily install any application with the help of Word Press.

 

Themes:

The enterprise can make their website look better by installing various themes.  Word Press sites are based on themes (templates). These themes can be customized in order to cater the need of the enterprise. There are so many free Word press templates available that it can become overwhelming. To Plug-in will add many features to the Word press template.

In the end, I would like to say that the Internet has provided the world with a huge marketplace where people can advertise and market their goods or services and these benefits of Word press can increase the traffic of your website to an extent.

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Protect your website

January 10th, 2013

With all the rapid growth in the field of technology which paved path for various online opportunities, a growing section of small-scale companies who have their own internet websites that facilitate online marketing  of their services or products, this has lead to a dramatic increase in the business opportunity on world wide web .

For a website owner, it will be your top priorities to make your business website secure from malicious attacks and hacking. In fact, in setting up your website, whether you are making an online store, a business website, a blog or a website you use to make money online, you do not just think about design, traffic and contents but also about how to protect your website and make it a wonderful experience to the online visitors.
In order to secure a successful online business is to deploy the secure web hosting service that can publish your content to the internet. A lot of organization assumes that in order to protect the website they need to invest a huge amount of money, however, you can find cheap reliable web hosting companies that offer quality services and features and at the same time protect your website from hackers.

 

Now every web hosting company offers some kind of security standards to ensure that your website is protected. Here are some practices that ensure the safety of the website.

 

Secure password:

 

To protect your website always ensure that the password is a  combination of lower and uppercase letters as well as numbers works better than a simple word by itself. The password should be a have long and make sure they are alphanumeric. At the same time, make sure that you do not use the same password for a long time; it is always advisable to change the password on a frequent basis.

Regularly update the software:

Always ensure that the anti-virus software is updated.  Updated anti-virus software will always detect the malicious attacks and viruses especially those that will allow hackers to control your computer. With advance technology, there are sophisticated types of Trojans and malware emerge, craftily constructed to evade the security measures   of our website, therefore, it is always advisable to go for regular upgradation of the software.

Build a strong firewall:

Configure a strong firewall for your website. A firewall helps barding the information that comes into your system by stopping unauthorized access. A firewall acts as a barrier that prevents hacker from making unauthorized access to our website.

Always maintain back up:

 

Even after making so many arrangements to protect your website if your website is hacked. In order to restore your website to the way that it was before the attack for that you need to maintain regular backup for your data. A proper backup will help us to restore the website to the way that was before the attack.

Any kind of attack on our website can ended up making the online experience of a customer a time consuming affair. So the better   growth of your e-commerce business, make sure that you follow certain standards of security to protect your website.

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PCI Compliance

January 9th, 2013

 

Many of us have probably come across the phrase “PCI Compliance.” PCI Compliance is the acronym that stands for Payment Card Industry, and it refers to the security standards that major companies in the payment card industry (Visa, MasterCard, AmEx, and Discover) have agreed upon.

PCI compliance  primarily address the protection of cardholder data. Security has always been a major concern for organizations. Enterprises need to secure their sensitive data and customer information. A number of cases of security breach and data loss incidents have occurred in recent years, which shows that the organizations are unable to safeguard customers’ confidential information. The companies that operate its function over the internet have become especially easy targets. Therefore, PCI  compliance ensures a complete protection of customers’ confidential information.

PCI Compliance is a set of requirements planned to ensure that all companies who process, store, or transmit credit card information maintain a secure environment.  This is critical for financial security and safeguarding the customer privacy.

PCI Compliance offers a safe and secure environment where the company can handle sensitive information from its clients. Without PCI Compliance, there is no guarantee that the company can secure your data/information, specially credit card details or bank account details. Without PCI Compliance, your financial information could be stolen and became a victim of identity theft or similar cyber crimes.

PCI compliance is to ensure that all the enterprise that process, transmit and store credit card information maintains a secure environment. Merchants are assigned an ID or the MID. In 2006, PCI compliance standards were launched to help manage the evolution that was going on in the industry. The focus is on how to improve payment account security throughout the transaction process. PCI applies to ALL organizations or merchants, regardless of size or number of transactions, that accepts, transmits or stores any cardholder data.  In a simple words, if any customer of that organization ever pays the merchant directly using a credit card or debit card, then the PCI DSS requirements apply.

 

Requirements  of PCI Compliance

 

The PCI DSS framework consist of 12 requirements  that are organized under 6 functional areas, and are commonly known as control objectives . Now each functional area,has specific requirements .Different entities involved in the processing, storage, or transmission of transaction data or cardholder data will invariably have different requirements and benchmarks to meet, based on a number of parameters, such as transaction processing volume and other factors taken into consideration for PCI DSS compliance.

The objective for a business which operates online is to ensure financial safety of the consumers who use credit/debit cards online to purchase products or services risk suffering financial losses. If your business deals with eCommerce a PCI Compliance ensure secure eCommerce hosting and to give the company the high security performance and technical expertise it needs.

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Web hosting for Word Press website: the Positives and Downsides Know About

January 3rd, 2013

In the world of information and technology, it is extremely crucial for the enterprise to build its own website to attract more customers and boost the potential growth. Word Press is open source software and it is the most powerful creating a great website or a blog.

Word Press hosting is an ideal option for the enterprise to create its own website at an affordable cost. Word Press is the most powerful blogging tools that provide a platform for millions of people to express their thoughts to the entire world; however, Word Press is also used as a content management system (cms) to create attractive blogs, website or both. It allows us to create, manage and updates the web page on the web site.

Advantages of using Word Press for hosting the website

Search engine optimization:

Word Press makes it easy for the search engines to optimize each post and page. Lots of  tools are  available that enable it to assign content to categories, assign tags to each post, create meta titles and descriptions and add keywords.  The enterprise need to fill the necessary setting for the blogs and the rest is taken care by Word Press.

Various plug-ins:

In a Word Press the users are allowed to access to various sites through plug -ins, now these are tools that help the enterprise to add new features to its site. These plug-ins, can improve the usability and functionality of word Press.

Easy to use:

With the help of word Press the enterprise can easily add or change the page on the blog or website, it is as easy as making changes in the word document; we can add or change any content and then save it. Similarly   Adding images and videos is also very easy. Apart from easy to use the enterprise can quickly and easily install any application with the help of Word Press.

Themes:

The enterprise can make their website look better by installing various themes.  Word Press sites are based on themes (templates). These themes can be customized in order to cater the need of the enterprise

Automatic updates:

Word Press provides constant updates and one can update from anywhere and one can easily update by a click on a button.

Disadvantages of using Word Press for hosting the website

Too many plug-ins will make the website slow; this will result in low efficiency of the website and it is not easy to format a graphic image in word Press. Security is also a major concern as it is an open source which means it is free of cost therefore it can attract many unauthorized users to access  the website therefore it is very necessary to select a right web hosting to host our website .

 

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